Gainesville has many historic Victorian homes, complete with watchtowers that once served as lookout points for bandits and Indians. The town flourished with development of the oil, cattle, cotton, and horse industries. The Chisholm Trail, the Butterfield Stage Line, and the California Trail all passed through the area at one time, guaranteeing its longevity and strategic importance.

Local attractions include the Morton Museum, Santa Fe Depot Museum, Frank Buck Zoo, State Theater and Camp Howze, which give visitors a sense of Gainesville’s unique history. The downtown area is bustling with unique shops. Water sport and

camping opportunities are available at Texoma and Ray Roberts lakes, just minutes away. The city maintains an 18-hole golf course across from the Gainesville Municipal Airport, which provides courtesy cars.

Today a major draw is the annual Medal of Honor Host City event generally held the second weekend in April. Gainesville was voted “Most Patriotic Small Town in America” in 2012 by Rand McNally and USA today. For more information contact: or (940) 665-2831.



California Street at IH-35

Gainesville, TX 76240

(940) 668-4533

Named in honor of the adventurer of “bring ‘em back alive” fame and Gainesville native, Frank Buck. Monkeys, zebras, flamingos, bears and giraffes provide hours of enjoyment for the whole family. Shaded picnic tables. Located approximately 3/4 of a mile west of the Santa Fe Depot.


210 S. Dixon
Gainesville, TX 76240
(940) 668-8900

Housed in what was once Gainesville’s combination city hall, fire station and jail, the museum building was built in 1884. Morton Museum is the place to find historical information about the people and area within Cooke County. The museum is 
located approximately seven blocks west of the Santa Fe Depot.

Historic Downtown Gainesville is filled with unique shopping and eating establishments. Most shops and downtown restaurants are closed on Sunday.


7 Wheel Ranch
3624 FM 371 Gainesville, TX 76240
(940) 736-6613

Comfort Suites
1715 N. I-35 Gainesville, TX 76240
(940) 665-5000

Days Inn
1701 N. IH-35 Gainesville, TX 76240
(940) 665-5555

Hampton Inn & Suites
4325 N. I-35 Gainesville, TX 76240
(940) 612-4300

Holiday Inn Express
320 N. I-35 Gainesville, TX 76240
(940) 665-0505

Lindsay Inn
312 J.M. Lindsay Blvd. Lindsay, TX 76250
(940) 668-0929

Lone Oak Ranch & Retreat
8484 S. FM 372 Gainesville, TX 76240
(940) 668-2855

Quality Inn/Everest,Inc
600 Medal of Honor Blvd. Gainesville, TX 76240
(940) 665-8800

Shady Lady Bed & Breakfast
115 W. California Gainesville, TX 76240
(940) 665-5239

Super 8 Motel
1936 N. I-35 Gainesville, TX 76240
(940) 665-5599

Winstar Casino
PO Box 149 Thackerville, OK 73459
(580) 276-4229

For information on places to stay in Gainesville, please visit Gainesville Lodging


For transportation in and around Gainesville, contact TAPS. 1-800-256-0911. Please schedule transportation 24 hours in advance. There is a small fee for travel within Gainesville. There is no taxi service available. Contact the Gainesville Area Chamber of Commerce for other transportation options, rental cars, etc. at 940-665-2831 or

Gainesville Photos

  • Denton-Street-Historic-Home-update-for-2014
  • Courthouse-update-2014
  • Morton-Museum-photo-for-2014-update
  • FBZoo-photo-for-2014-update